MGT3010 - Marketing for the Entrepreneur

Course Description

This course focuses on marketing from an entrepreneurial perspective. It encompasses concepts, principles, practices, and tools which will lead to a broader understanding of marketing in general and for success in business. The learner will be exposed to both traditional and more contemporary approaches to marketing while formulating strategies and plans to win and keep customers.

Applies Towards the Following Certificates

• Entrepreneurship Certificate : Entrepreneurship